Waldorf Marketing Membership

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You’ve done a deep dive into learning how to market your Waldorf school – NOW WHAT?

Join this invite-only Waldorf Marketing Membership to maintain the momentum you built in the course and add to your skillset month by month.

You’ll receive regular lessons on marketing Waldorf schools with tips and ideas for your easy implementation and gain access to a monthly group coaching call with Waldorf marketing expert Lynne Golodner. Membership is only open to past participants of the Waldorf Marketing Immersion course.

In an ongoing way, you’ll continue access to a Waldorf marketing expert who is passionate about the wisdom and energy Waldorf education offers not only to children and families in its community but to the world-at-large. Use that passion to empower your team and expand the reach of your school!

By participating in this affordable, ongoing membership, you’ll bring the wisdom of a seasoned professional into your back pocket while building your marketing skills one step at a time, affordably and in digestible chunks. We know how overwhelmed you are with so many tasks to get your school noticed and fill your classrooms. This is the way to build a slow-and-steady, gradually increasing awareness for your school and its incredible outcomes!

You’ll gather with like-minded Waldorf school professionals for regular skill-building as you work at a measurable pace to build your school’s marketing success. Participants will be invited to a private Facebook group to share questions, insights, and successes.

Lessons include:


How to allocate your marketing budget


Where to find the most bang for your advertising buck


The art of media pitching when it matters most


How to speak to media about Waldorf


The nuances of messaging to bridge divides between current and curious seeking families


Social media strategy and metrics


Keywords, tags, & links - understanding SEO


Making your website a living, breathing digital home for your school


Logos & branding


Creating effective ambassador campaigns


Online events that draw new audiences


Reconciling the need for digital outreach with the long-standing values of Waldorf philosophy

    your people

    Sign up today to expand the success you’re already seeing!

      Pay in Full!


      Register for the Waldorf Marketing Membership!

      Monthly Subscription!


      Register for the Waldorf Marketing Membership!

      Pay a monthly $97 fee or pay for one year in full and receive a 10% discount!

      You will be redirected to pay via PayPal following submission.

      *After registering, you will receive a confirmation email containing information about the program*

      Waldorf Schools Love Working with Your People…

      “I am new to Waldorf, and this course was very informational. It helped me shape our marketing plans!”

      Tammy Daly, Kimberton


      “Lynne is a wealth of knowledge and always happy to answer questions across a broad range of topics. Her suggestions are so helpful and well thought out. She really knows Waldorf inside and out!””

      Lindsey Armor, Cincinnati Waldorf School, Development Director and Parent


      “What we have accomplished has been extraordinary, and I know parents and faculty feel the same so THANK YOU.”

      Jennifer Deathe, Waldorf Academy Toronto


      “Lynne is truly masterful in creating thoughtful, responsive marketing and PR strategies that build relationships and powerfully connect people to the mission and inspiring stories of her client. With the support of her outstanding team to craft and implement a beautiful, comprehensive plan that brings results, she makes the whole process a joyful and empowering collaboration.”

      Helena Mitchell, Pedagogical Chair, Detroit Waldorf School


      “Amazing results in a short period of time. The Your People team has helped us create a stable marketing foundation to support the growth of our school.  From our digital footprint to public relations, they have significantly increased our inquires (by 20%!) and awareness of what our school’s importance is in the world.  Their team is extremely responsive to our needs and produce results in an always timely manner. They have jumped right into being an integral  part of the Sacramento Waldorf family.”

      Cindi Bradshaw, Director of Admissions, Sacramento Waldorf School


      “The difference was immediate and there is no better time than during a pandemic to invest in marketing and PR.”

      Waldorf Academy Toronto


      “Lynne Golodner has a gift for working with people! She is incredibly encouraging and makes the overwhelming world of PR and Marketing simple and accessible. I have learned so much from working with Lynne. Her passion for helping organizations reach their target audiences and fulfill their purpose/mission is truly commendable.”

      Charis Calender-Suemnick, former Enrollment & Outreach Director, Detroit Waldorf School 

      “The marketing firm, Your People, inspired us to communicate more effectively. Learning to bring information in clear and meaningful ways even increased our awareness of main lesson curriculum delivery. We were inspired to renew our understanding of Waldorf education in order to communicate its value to the greater world.”

      Lower School Faculty, Sacramento Waldorf School

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