Strategy
Have you ever felt like you’re shooting in the dark with a social media post or a press release? Sending it out, hoping it lands somewhere, that someone takes notice?
Your Strategy is your Road Map, telling you where to go so you don’t get lost. Build it, implement it, and they will come.
Marketing doesn’t have to be a shot in the dark. With proper planning, guided by Research and comprehensive Communications Audits, Marketing Strategy is a fun put-the-puzzle-together endeavor where you map out your next 12-month journey into growth and brand-building.
We love creating Strategy for authors!
Let’s Show the World All You Have to Offer!
We’ll work with you to create a far-reaching, comprehensive Marketing Strategy that establishes your author brand & builds reach.
You're Needed in the World! Let's Grow Your Reach.
Case Studies
Sacramento Waldorf School
Case Study Sacramento Waldorf School:Comprehensive Storytelling Marketing Building inquiries for enrollment in a K-12 schoolSacramento Waldorf School fills a 22-acre campus along the American River in Fair Oaks, California, serving students in Kindergarten through...
Alisa Peskin-Shepherd
Case Study Alisa Peskin-Shepherd:Building a Brand & Managing Marketing Creating messaging &. increasing exposure for a unique approach to family lawWhen Alisa Peskin-Shepherd approached Lynne Golodner in 2012, she sought a PR/Marketing Agency that would help...
Cleary University
Case Study Cleary University:Focusing Messaging to Effectively Market a Business University Your People LLC began working with Cleary University in summer 2019, first on a project basis to manage a national Media Campaign, and later as the Agency of Record for this...

Testimonials
You’re Needed in the World! Let’s Grow Your Reach.
Your People can grow your audience, increase inquiries, and create brand awareness. LET’S TALK.