Author brand Development
It’s not enough to write a great book.
Successful writers build careers around their writing. They craft a compelling brand to establish a platform for the books they’ll share with the world. They articulate a clear, focused way of being in the world, teaching their audience how to know them and how to engage.
You know who you are and why you write. Let’s weave that into a compelling Author Brand!
Branding can include graphic logos, color studies, keywords and concepts.
Within the branding realm, we map out your digital footprint, which begins with your website. We’ll create a site map, content, recommended functionality, and then build out a savvy website that invites customers to engage.
Many authors know they need to build brand awareness and drive engagement, but aren’t quite sure how. We conduct a deep dive into your digital presence and use that information to create a Marketing Strategy that truly drives reach.

Are You Ready to Grow?
You're Needed in the World! Let's Grow Your Reach.
Case Studies
Thought Leader Branding & Publishing
Case Study Thought Leader Branding & Publishing:Brand Development & Thought Leadership Publishing Focusing experience & aspiration into a personal brand and guiding leaders to become published thought experts. Your People offers affordable contracts for...
HBPO
Case Study HBPO:Communications Training Empowering teams and stakeholders with tools to communicate professionally, effectively, and efficiently in workplace settings, with internal and external audiences.Over the course of a month, HBPO, a global automotive supplier,...
Co-Parenting Solutions
Case Study Co-Parenting Solutions:Business Development Finetuning the Brand MessageWhen Jordana Wolfson approached Your:People for help revising her brand content, she knew what she no longer wanted to include in the story of her counseling practice that caters to...

Testimonials
You’re Needed in the World! Let’s Grow Your Reach.
Your People can grow your audience, increase inquiries, and create brand awareness. LET’S TALK.