Our Work
Some clients come to us for an event or single project, while other clients seek a full menu of ongoing business messaging, marketing communications, and public relations services.
We’ve helped brand organizations, develop foundational content, and build public profiles, then maintain it for years as our clients evolve and grow.
We’ve also worked with well-established clients across the United States, to hone messaging, enhance and deepen relationships with ideal audiences, and focus work around higher purpose.
These case studies showcase some of our exemplary client experiences.
Visit frequently for new and updated client success stories!

Business Development & Strategy Case Studies
Thought Leader Branding & Publishing
Case Study Thought Leader Branding & Publishing:Brand Development & Thought Leadership Publishing Focusing experience & aspiration into a personal brand and guiding leaders to become published thought experts. Your People offers affordable contracts for...
HBPO
Case Study HBPO:Communications Training Empowering teams and stakeholders with tools to communicate professionally, effectively, and efficiently in workplace settings, with internal and external audiences.Over the course of a month, HBPO, a global automotive supplier,...
Co-Parenting Solutions
Case Study Co-Parenting Solutions:Business Development Finetuning the Brand MessageWhen Jordana Wolfson approached Your:People for help revising her brand content, she knew what she no longer wanted to include in the story of her counseling practice that caters to...
Sacramento Waldorf School
Case Study Sacramento Waldorf School:Comprehensive Storytelling Marketing Building inquiries for enrollment in a K-12 schoolSacramento Waldorf School fills a 22-acre campus along the American River in Fair Oaks, California, serving students in Kindergarten through...
Alisa Peskin-Shepherd
Case Study Alisa Peskin-Shepherd:Building a Brand & Managing Marketing Creating messaging &. increasing exposure for a unique approach to family lawWhen Alisa Peskin-Shepherd approached Lynne Golodner in 2012, she sought a PR/Marketing Agency that would help...
Cleary University
Case Study Cleary University:Focusing Messaging to Effectively Market a Business University Your People LLC began working with Cleary University in summer 2019, first on a project basis to manage a national Media Campaign, and later as the Agency of Record for this...

PR & Marketing Case Studies
Civility Project
Case Study The Civility Project:Brand Development Brand Development & Marketing Taking a concept and creating a brand around it, establishing the brand story and identity, facilitating all Marketing activities. When celebrated journalists and long-time friends Nolan...
Waldorf Academy
Case Study Waldorf Academy:PR & Marketing Bringing Outdoor, Hands-on Education to Downtown Toronto.A preK-grade 8 school in downtown Toronto, Waldorf Academy knew it needed to boost enrollment on its urban campus. The school approached us after participating in a...
Walsh College
Case Study Walsh College:Strategy & Public Relations Telling the story of professional development at a business collegeFor several years, Your People LLC was one of three agencies supporting Walsh College in its Marketing and Public Relations efforts. Our focus...
Detroit Waldorf School
Case Study Detroit Waldorf School:Storytelling & Messaging Aligning Marketing efforts with the unique aspects of Waldorf Education.When Your People LLC Founder/Chief Creative Officer Lynne Golodner enrolled her youngest son at Detroit Waldorf School in 2014, she...
City of Huntington Woods
Case Study The City of Huntington Woods:Communications & Public Relations Creating an open flow of messaging between the city and residentsIn late 2018, the city of Huntington Woods sought a professional to help manage the messaging and media outreach for a...
Fred Astaire Dance Studio
Case Study Fred Astaire Dance Studio:Recognizing the Value of Media Relations Fred Astaire Dance Studio Hosts First U.S. Para Dance TrainingSince 2012, Your People has succeeded in repeatedly captivating the public through strategic media placements featuring FADS...