Lynne Golodner
Hi there! I’m Lynne Golodner, a former journalist and current author who created Your People LLC in 2007. I work with a team of talented freelancers who help me build messaging and strategy for purpose-driven clients.
I am a mother of four, lover of the written word, author of 9 books and an energetic entrepreneur who sees strategy and story as pieces of a puzzle that move us forward.
I keep a corduroy-covered journal from the 1980s behind my desk, reminding me why I do this work: because through word and story, I figure out what I believe, how to make sense of the world, and how to spot meaning in the mundane. That’s what I do for my clients, too.
This company has worked with a variety of clients over the years from yoga businesses to nonprofits to schools and universities. These days, we mostly work with authors and people in publishing, We begin with words, incorporate their “why,” and use personal inspiration to drive Marketing and expand reach.

I’ve been an entrepreneur and a nationally-celebrated journalist, living in New York, Washington, D.C., and Detroit. I’ve written for magazines and newspapers about education, home, architecture, design and real estate, food, faith and family, and I am the author of nine books.
I speak widely on marketing, meaning and finding your voice, and teach writing through University of Detroit Mercy and WritingWorkshops.com and offer custom courses, including The Writers Community and the Author Brand Marketing Mastermind.

I was a 2020-21 member of the Forbes Agency Council and I’ve received awards for my innovative leadership in marketing and public relations. In 2019, I was recognized by MichBusiness as a Marketing & PR Prophet, and in 2018 Crain’s Detroit Business named me a Notable Woman in Marketing.
I also host the Make Meaning Podcast, which I launched in 2018 on my father’s 80th birthday. He was my first guest, too. Inspired by his lifelong leadership and our close relationship, I wanted to record his insights and stories and share them with others. My dad was an entrepreneur and my best advisor, and other guests have shared how they build meaningful lives. We now focus exclusively on authors, writers and people in publishing.
A Fulbright Specialist from 2017-2020, I graduated from University of Michigan (BA, Communications/English) and Goddard College (MFA, Writing). In 2018, I completed the Goldman Sachs 10,000 Small Businesses Entrepreneurship Certification. I live with my husband and a rotating cast of my amazing grown children in Huntington Woods, Michigan.
Learn more about me at www.lynnegolodner.com
Contact Lynne
(248) 376-0406 | lynne@yourppl.com

Testimonials
Vickie Thompson-Sandy, CEO, The Buckeye Ranch
“Lynne and I worked together for several years in Michigan. She brought that organization to a new level of recognition as an expert in their areas of focus. I would highly recommend working with Lynne and her team!”
Lisa Diggs, Founder of the Buy Michigan Now campaign
“Lynne is that rare business professional who is as talented at what she does as she is conscientious about how she does it. She is a gifted writer, a creative thinker, and a caring individual. Lynne consistently uses her abilities to enhance the productivity and image of her clients, while also tending to the betterment of her community.”
Ronald Jasgur, President at Woodward Asset Capital
“I’d almost prefer not to tell anyone about the extraordinary results we’ve had working with Lynne for fear that too many people might find out what we already know…she’s the best at what she does. If you have the opportunity to work with her, don’t waste a minute thinking twice.”
Emily Barnes, Interim President, Cleary University
“Lynne is so amazing! She made my fire hydrant of a response sound like poetry. Lynne makes herself available early mornings, late nights, weekends, often without notice, to ensure we send the right message to those we serve. We cannot thank Lynne enough for her wisdom during this time of uncertainty.”

Articles by Lynne

Learning Who My Real Friends Are Post October 7th
The Times of Israel | 11/17/2023
Still the Dandelions Come
45th Parallel | June 2023

Only Living Bodies Bleed
Moment Magazine | May 2023

Fleeting, Like the Dragonfly
Great Lakes Review | February 2023

Luxury or Necessity
bioStories | January 2023

It feels lonely to be Jewish
The Detroit News Opinion | Dec 21, 2022

Going To India
Adelaide Literary Magazine | Dec 7, 2022

Prom Dress
Quibble.Lit| October 3, 2022

Press

WDIV | October 8, 2023

Lynne Golodner’s ‘Woman of Valor’ is a five-senses immersion into a rich world of Jewish faith and family life
readthespirit.com
Sept 18, 2023

Woman of Valor: Debut Novel and Publishing Venture by Lynne Golodner
Detroit Jewish News
Sept 18, 2023
Discussing the launch of her first novel, WOMAN OF VALOR
FOX 2 Detroit | Sept 19, 2023
Interview with Lynne Golodner
Author Q & A with Lynne Golodner
The Good Life Review | March 30, 2022
Lynne Golodner, Metro Detroit Mom and Owner of Your People LLC
Metro Parent | December 28, 2018
Being A Mompreneur: A Conversation with Lynne Golodner
MetroMode | January 26, 2012

Podcasts

The 3 Deliberate Decisions to Make Meaning in Midlife | 11.15.23 | Womens Midlife Network
Too Jewish | 11.12.23

Book Banter with Dianne Burckhardt

Authentically Raw with Jamie Berris

My Simplified Life
Exciting 2023 Debuts! | 10.27.23 | Best of Women’s Fiction

Choosing A Different Path When The One You’re On Isn’t Right for You

The Roads We Travel
Make Meaning in Marketing

Give Power to Author Voice by Confidently Drawing from Life
Woman of Valor – Lynne Golodner
Helping Women Over 40 Publish Their Book
Ending 'Period Poverty' with Jake Neher and Cheyna Roth
Lynne Golodner on The Caretakers Podcast about being authentic
by: Rebecca Jefferys
Navigating Complex Feelings Around Pandemic Nostalgia
Storytelling Marketing with Lynne Golodner
Setting Goals & Measuring Success
The Power of Storytelling with Lynne Golodner
How to build brand exposure by understanding your story
How Moms Can Have Meaningful Careers
The Importance of Strategic Storytelling
Finding Meaning That Fuels Your Business
Make Meaning
How to Make a Purposeful Shift In Your Career
How to Pivot to a Meaningful Career
What's Your Story?
A Quest for Purpose & Meaning
Finding Meaningful Work
THINK Business
The Art of Storytelling

LinkedIn Live

Storytelling Marketing and Defining Your Brand Story
Communication Strategies During a Pandemic
